You can consider relaunching on Product Hunt after two months if your product has a significant update—not simply because the waiting period has passed. If you want to post sooner, you must submit a relaunch request for Product Hunt to review. Its current relaunch guidance says two months, rather than the six months you may have seen elsewhere. An approved relaunch is not guaranteed a homepage feature.
Check the date and the change
Product Hunt asks makers to wait at least two months between posts for the same product or company. Products sharing a root domain also have a two-month submission gap. That means giving an update a new name or posting it under another product on the same root domain does not remove the timing question.
The date is only the first test. Product Hunt says it will consider updates that serve a substantially different use case or user. It offers a new mobile app or a complete redesign with new functionality as possible significant launches, while saying a new UI or pricing-plan change is not significant. A mobile app is therefore a reason to explain what users can newly do, not an automatic pass.
Would your update merit another post?
Consider this fictional example: a planning tool first appeared on Product Hunt one month ago. Its maker has now released a mobile app that lets field teams record work offline—a use case the original desktop tool did not serve. Another possible update is only a lower-priced plan. The choices below apply Product Hunt’s significant-update and early-request rules; Product Hunt, not the maker, decides whether a particular relaunch is approved.
| Time since first post | Change | Resulting action |
|---|---|---|
| One month | Mobile app enables offline work for field teams | Submit an early relaunch request explaining the new use case; await Product Hunt’s review. |
| One month | Lower-priced plan only | Do not request a relaunch for this change alone. |
| Four months | Mobile app enables offline work for field teams | The early-request threshold has passed; consider a post that clearly demonstrates the significant update. |
| Four months | Lower-priced plan only | Do not relaunch for this change alone; passing two months does not make it significant. |
Make an early request about what changed
If fewer than two months have elapsed, Product Hunt says its posting flow prompts you to describe what changed, and its team reviews that information before approving a new post. The same significant-update standard applies, with additional scrutiny for an early post. If you are unsure whether the release qualifies, Product Hunt invites makers to email hello@producthunt.com before putting work into the post.
Prepare the fields below so your description makes the distinction visible. These are practical inputs for your explanation, not a separate Product Hunt application checklist.
- Record the previous post date, product name and root domain so you can identify which timing rule applies.
- State what a user could do at the previous launch and what the released update lets them do now. Name the newly served user or use case rather than relying on “new and improved.”
- Keep a working link or other concrete demonstration of the released change ready, and describe any limits honestly. In the fictional app example, show the offline field-work task—not just a mobile screen.
If it is not a relaunch, keep sharing the update
If the only change is pricing or a refreshed interface, tell existing users and prospects where they already follow your product. Save another Product Hunt post for a release that changes who the product serves or what they can accomplish. Waiting longer by itself does not turn a minor update into a significant one.
You can also evaluate other relevant places to share the product without treating them as a way around Product Hunt’s decision. Ranks says it submits products to vetted directories and launch sites relevant to the product and tracks which submissions are awaiting approval or live. Publishers control approval and timing; that service does not approve a Product Hunt relaunch. For a broader shortlist, see the guide to prioritizing SaaS directories.
